Think of the last time you had to make a decision about a major purchase. When I say major, I’m talking something requires a significant financial investment. Consider the last time you purchased a car, for example. When you pulled up to the sales lot, did you run up to the first car you had …
![Use a Fundraising Funnel to track potential donors.](https://lyssaschmidt.com/wp-content/uploads/2015/11/FundraisingFunnel.jpg)